Offerings

Every brand has been there: you have an idea of how you want your brand to feel, but no idea how to translate that into words. Good news. I've done this many times before.

→ Don't attempt to convince people why your values matter. Spend your time finding the people who already know.

Brand Strategy

A mission-driven brand will find its following through one key thing: aligned values.

We'll articulate values first. Then we'll define:

positioning
key audiences
value props
mission statement
vision statement
brand messaging

Content Strategy

Once we know what you care about and who else cares about the same thing, we'll make a plan for connecting with them.

That comes to life with:

customer journey map
content calendar across channels
ways to repurpose content (to reinforce your brand and make the most of resources)

Copywriting

With a plan in hand, we'll write copy to engage your audience and help you reach your goals.

nuanced tone of voice shifts across channels
SEO-informed website and blog content
copy across all channels (and yes, I really do mean all)